Category Archives: Usability

GPS-enabled umbrella with internet capabilities

The Japanese have done it again. They’ve created an umbrella with a built-in camera, internet connectivity, and Flickr integration. [source: randomgoodstuff] I can imagine getting lost in the rain while walking is a scenario we’ve all been in numerous times and this is the gadget we’ve been waiting for. My only question- how usable is [...]

Label Placement in Forms

“Placing a label right over its input field permitted users to capture both elements with a single eye movement.” – Matteo Penzo Plus, this layout handles translations very easily as well.

Update on How to Cancel a MySpace Account

If you can believe it, it’s been 5 months since I posted on How to Cancel a MySpace Account. It’s not over yet! And it’s really starting to irk me. About a month ago (yes, it’s taken me this long to post about this) I received the MySpace Newsletter in my Inbox. Seriously. I’m pretty [...]

UI and WebDev jobs

First post here, for a longtime reader and sometime coffee-time attender. My company is hiring. I’m particularly keen to see the Web Designer position filled by someone with IA and usability interests and skills. Feel free to contact me privately at peter at peknet.com about my experience at Atomic Learning.

Marketing Food Better – Stores Create Own Rating System

Hannaford Brothers – a grocery chain in New England has developed a rating program called ‘Guiding Stars’ for the nutritional value in all the products they sell. Seems to me, this is a huge benefit to Hannaford’s shoppers and shows a level of expertise and responsibility that more marketers and stores should provide. Obviously, the [...]

How to Cancel a MySpace Account

This will be my first post on MNteractive, but I’m a frequent reader. I recently tried to cancel my MySpace account, but I’m still not quite sure if I actually did. The experience was not only very challenging, but very confusing and highly irritating. How many “cancels” does it take to cancel a MySpace account? [...]

IA 101 – UXP Skill Sharing Series part 1

The first session in our UXP Skill Sharing Series will take place Thursday Sept. 21 at 7:00 pm in room 1-132 at the Carlson School of Management. Our featured speaker will be Larisa Warnke, Sr. User Experience Architect at Carlson Marketing, and the topic will be an overview of UXP process. The Carlson School is [...]

Writing for people who don’t want to read

By now, interactive writers everywhere have heard the bad news: we’re writing for people who don’t want to read. Online users don’t slowly digest our carefully crafted prose as we once hoped. By and large, they don’t linger over our clever turns of phrase and insightful flights of fancy. They skim and scan, impatient to [...]

Scientific Study Says 50% of Product Returns are Caused by Complexity

One of the ideas that have been floating around in my head lately is that customer experience is becoming a primary differentiator in the desirability of a product. And now science says that’s right! According to an article in Reuters, a Dutch scientist found that half of all product returns are because customers can’t figure [...]

Creating Passionate Users

I’ve been reading this great blog lately called Looks Good Works Well, written by Bill Scott. You should definitely check it out. This is my second post here in response to something on this blog. In his most recent post, Scott talks about his experience with a workshop at the eTech conference called “Creating Passionate [...]