Category Archives: Writing for the Web

UX Meetup May 18: Content Strategy with Kristina Halvorson

May 7, 2009 – 12:51 pm

Happy spring Twin Cities UX’ers –
Our next UX Meetup is May 18, 6-8pm at Wilde Roast. Come join us to learn from Kristina Halvorson of BrainTraffic and discuss Content Strategy.
In the traditional website design process, content requirements definition happens as information architecture develops. In theory, this should successfully set the stage for content development. [...]

By Jen Bohmbach | Also posted in Community, General | Comments (1)

Enough With the Hyphens

June 24, 2008 – 10:47 am

As I spellcheck a project proposal this morning, I’m struck by the number of hyphens in our web words that need to go away. Most of us have gone along with “email” and “online” now, instead of “e-mail” and (the worst) “on-line.” But some others exist, and I think it’s time for a revolution. 
Ok, it’s [...]

By Dan Moriarty | Also posted in Best Practices, Web Sites | Comments (2)

Writing for people who don’t want to read

August 2, 2006 – 1:23 pm

By now, interactive writers everywhere have heard the bad news: we’re writing for people who don’t want to read. Online users don’t slowly digest our carefully crafted prose as we once hoped. By and large, they don’t linger over our clever turns of phrase and insightful flights of fancy. They skim and scan, impatient to [...]

By Stephanie Watson | Also posted in Accessibility, Behavior, Usability, Worst Practices | Comments (0)