Gift registries gone crazy
It’s wedding season. I’m at the age right now where for the past 3 summers and for the next who-knows-how-many summers I have and will attend anywhere from 3-7 weddings a year. Yikes.
A good friend of mine is getting married in a couple weeks, and I was discussing what gift I would be getting from her registry. This opened up a can of worms. The world of gift registries is out of control.
We knew people who sent out graduation invites with “registered at <fill in appropriate store>.” People with new apartments are registering for housewarming gifts.
And the kicker? A wedding that someone was invited to and recieved a deposit slip in the invite. What?! Unreal.
You’re probably wondering at this point how this has anything to do with interactive…. Northworst, uh I mean, Northwest Airlines has started a program for more than just couples getting married:
Gift-givers can go to nwa.com and give money to the happy couple/person to a travel fund. They can’t, however, donate World Perks miles. That seems like a no-brainer, but that’s just me.
2 Comments
I was doing research on gift registries this summer for a retail project I was working on and noticed that there isn’t a place to delete a registry if the wedding doesn’t happen. Interesting, isn’t it?
Yes, that is very interesting. I suppose it’s part of the plan to get people to purchase products from them no matter what. Although the responsibility is upon the couple to inform their guests that they are no longer getting married, it seems unlikely that people would purchase gifts once they know. They would just have to return anything they bought.