Impressions of the 2007 AIGA-MN Portfolio 1-on-1

This afternoon, I reviewed portfolios at the annual AIGA-MN Portfolio One-on-One event. The event served me well when I was a student designer, and it makes me feel like I’m returning the favor when I’m invited to attend.

The 4 portfolios I saw were very good, spanning the spectrum of design experience – from just starting their formal design program, to just finishing up, to just starting their careers.

Unlike previous years, I didn’t see anyone with computers showing interactive work. I think that was a good thing. It’s tough to get a good foundation design education and anything more than a taste of digital work. The former is far more important than the latter.

Prior to the event, the organizers asked me to fill out a questionnaire about my experience, these 2 questions I wanted to share with you, and ask for your take:

What do you do when you get stuck in responding to a design project?

Do something else. Leave the office. Take a walk. If the question is
interesting to you, the answer will come.

What three things should recent graduates be aware of as they enter
the professional design community?

  1. The only thing scarce is importance.
  2. The internet has made visual design both more important and
    completely irrelevant.
  3. Open Source software projects need good visual designers