Yes, Information Architecture is Boring

“My one big concern is how, at this Summit, I saw no examples of interesting work built on IA principles. The presentations are all very process and framework oriented. Can you imagine going to a graphic design conference and not seeing books, posters, collateral? Or to an architecture conference, and there are no pictures or models of buildings? I’m afraid the field won’t be able to move forward until we are able to share the outcomes of where all this process and framework thinking lead to.” - Peter Merholz

I completely agree. IA has gotten boring, in the same way usability has gotten boring.

Arguably, this is a sign of success for the practice. It’s stabilized outside of geekdom. People with checkbooks know what it means. Practitioners can make a good living at it without needing to sell and re-sell every angle of information architecture.

Sure, the pioneering phase is over. But, that’s ok, there’s lots of other interesting, unsolved problems in need of a good whacking.